The Denver Nuggets
The Denver Nuggets were struggling to find their identity in a city where allegiances were already tied with other local teams. We helped them return to their roots, embracing the history of the gold rush and their own search for gold this season.
Smart Bar Coasters
Coasters will help us reach the members of our target audience who currently spend Thursday and Friday nights at bars. To distinguish ourselves from forgettable, everyday coasters, we created coasters that use Near Field Communication technology. This means that they are interactive coasters that, when tapped, link to The Rush’s ticket page.